Tech Business Acronyms Every Leader Should Know

Tami Reiss
2 min readMar 29, 2020

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Tami Reiss is the founder of The Product Leader Coach where she works with product leaders and teams to realize their potential by focusing on their strengths.

Nothing too crazy here, but there are some acronyms that knowing what they mean will make you feel slightly less out of place in some executive meetings.

Business Acronyms

A vs. E = Actual vs. Estimate

CAC = Customer Acquisition Cost

CTA = Call to Action

EOD = End of Day

FIFO/LIFO = First/Last In, First Out

IRR = Internal Rate of Return

KLO = Keep the Lights on (costs)

KPI = Key Performance Indicator

LOI = Letter of Intent

LTV = Life Time Value

MT = Multi-Tenant

OKR = Objective Key Result

OPEX = Operating Expenses

P & L = Profit and Losses (balance sheet)

P/E (ratio) = Price to earnings

POC = Proof of Concept

RIF (acronym) = Reduction in Force

ROE = Return on Equity

ROI = Return on Investment

SMB: Small to medium business

SWOT: Strengths, weaknesses, opportunities, threats

TCO = Total Cost of Ownership

TTM = Trailing Twelve Months

Geographic Acronyms

EMEA = Europe / Middle East / Africa

ANZ = Australia / New Zealand

APAC = Asia Pacific

DACH = Germany, Austria and Switzerland (German-speaking Europe)

NA = North America

SA = South America

LA = Latin America (Mexico/Miami on down)

I’ll continue to add more as I find them.

Hi! I’m Tami, the founder of The Product Leader Coach where I work with product leaders and teams to realize their potential by focusing on their strengths.

If you enjoyed this post, I am available for product leadership coaching or team training. Learn more about my services and upcoming children’s book.

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Tami Reiss
Tami Reiss

Written by Tami Reiss

Product Leader Coach @tamireiss guides you to focus on your strengths to achieve your goals. Instructor @ Product Institute, Kellogg, Wharton, and more.

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